Nowadays every CEO on LinkedIn sounds exactly the same. "Honored to announce..." "Thrilled to share..." "Excited to welcome..."
It's like they all went to the same corporate robot academy. And honestly, it's painful to read.
Well, while executives struggle to sound human, smart writers like Minolta Walker are quietly banking. She landed a $50K ghostwriting client with a single LinkedIn DM. In 2023.
Let me explain.
THE SETUP
Here's the thing about LinkedIn: 900 million professionals are on there, but most sound like they're reading from a script written by a compliance officer having a really bad day.
B2B thought leaders know they need to post regularly. They know personal branding drives business. But honestly? Most would rather get a root canal than write another "lessons learned" post about their "entrepreneurial journey."
That's where AI-powered LinkedIn ghostwriting comes in. One writer I found is pulling down $10K/month writing for CEOs who can't tell ChatGPT from a coffee machine. Another scaled to $180K/year using nothing but AI tools and a laptop.
The math is beautiful: Busy executives have money. They need content. You have AI tools and time.
THE OPPORTUNITY
LinkedIn ghostwriting isn't just writing posts. You're becoming the voice of someone's personal brand. Think of it like being a speechwriter, but for the digital age.
Here's what you're actually doing:
Writing 3-5 LinkedIn posts per week for executives
Crafting long-form articles for LinkedIn Publishing
Creating comment strategies for thought leadership
Building content calendars around business goals
Why it works now: AI has leveled the playing field. You don't need a journalism degree or insider industry knowledge. ChatGPT can help you research, structure, and even suggest topics. Jasper AI can match your client's tone perfectly.
Who it's perfect for: Anyone who can write conversationally and isn't afraid of B2B topics. Former marketers, content writers, even English teachers are crushing this.
The sweet spot? Finance, healthcare, and tech executives pay premium rates because their content needs to sound both authoritative and human.
THE EVIDENCE
Look, I'm naturally skeptical of any "make $10K online" claims, so I dug deep.
First up: Minolta Walker - She documented how she landed a $50K client through one LinkedIn connection request. No cold email. No fancy funnel. Just a strategic DM to a publisher. Her secret? She positioned herself as someone who understood their specific pain point, not just "another ghostwriter."
Then there's this case study - One writer scaled to $10K/month within months starting from zero. His strategy was brilliant: he wrote sample posts as if he were already the client. Tech executives, business leaders, you name it. Built credibility before he even had paying customers.
Most recent: This eCommerce case study - One writer scaled to $180K/year using ChatGPT and systematic workflows. No team. No ads. Just AI-powered processes that let him serve multiple clients without burning out.
Reality check: These aren't typical results. Most LinkedIn ghostwriters start around $500-1,500/month with 1-2 clients. But the trajectory is real. Healthcare writers earn $30-180/hour. Business ghostwriters regularly charge $1-3 per word.
The verdict? LinkedIn ghostwriting is legit, but success comes from positioning and systems, not just writing skills.
THE BUILD
Your weekend weapon arsenal:
Core Tools:
ChatGPT Plus: $20/month (research, content generation, tone matching)
Jasper AI: $49/month (specialized business writing, brand voice training)
LinkedIn Sales Navigator: $80/month (prospect research and outreach)
Grammarly: $12/month (professional polish)
Total investment: $161/month
Starter pack version:
ChatGPT Plus: $20/month
Free LinkedIn: $0
Free Grammarly: $0
Manual research: $0
Starter total: $20/month
Weekend Sprint Timeline:
Saturday (Setup Day):
Set up your AI tools and create writing templates
Research 50 target prospects (CEOs, VPs, thought leaders in specific industries)
Write 5 sample posts in different industries/voices
Create a simple portfolio document
Sunday (Launch Day):
Send 20 strategic LinkedIn connection requests
Comment meaningfully on 30 posts from target prospects
Set up a basic content calendar template
Draft your first outreach message sequence
Pro tip from the trenches: Don't pitch ghostwriting in your first message. Comment on their posts, share insights, build rapport. Then mention you help executives "scale their LinkedIn presence." Much warmer reception.
THE MONEY TALK
Realistic timeline: Month 1 focus on landing your first $500-1,500 client. Month 3, aim for $3K-5K with 2-3 clients. Month 6, you should be at $5K-8K if you're following up and delivering quality.
Pricing that actually works:
Beginner rate: $50-100 per post
Experienced rate: $150-300 per post
Package deal: $1,000-3,000/month for daily posting
Premium clients: $5,000+/month for comprehensive personal branding
Hidden costs: Time investment in relationship building. This isn't a post-and-pray business. You're managing relationships, not just writing content.
The model gets really interesting when you have 3-5 recurring clients. That's $5K-15K/month in predictable revenue, working maybe 20-25 hours per week.
YOUR MISSION (should you choose to accept)
Weekend checklist: □ Set up ChatGPT Plus and practice tone matching
□ Research 50 prospects in 2-3 target industries
□ Write 5 sample posts showcasing different voices
□ Send 20 connection requests with personalized notes
□ Comment strategically on 30 posts
This isn't about becoming the next big LinkedIn influencer. It's about helping busy executives build their brands while you build recurring revenue.
Catch you in the lab.
-San
Never done ghostwriting before but this sounds doable? You're not alone. Most successful LinkedIn ghostwriters started with zero experience. They just understood one thing: executives will pay well for someone who can make them sound smart and human on LinkedIn.
If you want the complete playbook for building an AI-powered ghostwriting business - including exact message templates, pricing strategies, and client onboarding systems - The Easy AI Playbook has everything you need to get started this weekend.
We're releasing it to the first 500 people who want to build real AI businesses (not just "try ChatGPT"). Join the waitlist and you'll get immediate access to our "Weekend LinkedIn Ghostwriter" bonus guide.
No hype. No promises of overnight success. Just practical systems for building sustainable AI businesses.